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One of the big dangers in men’s luxury watches and the men who wear such watches is typecasting. It is too easy to pigeonhole certain designs into either the classic luxury, vintage, casual, or active luxury camps. While many men are more than happy with this (it does make things more predictable), not all men like such hard and fast distinctions. From a marketing perspective, such hard and fast lines make a lot of sense. After all, offering distinct lines make product descriptions and marketing channel and target buyer segmentation much easier and even predictable. If you are a man who wants to make your own way in the world and you are the type of guy who prefers to tackle the world on your own terms, the hard and fast design categories, and the design elements that flow from them, might be a bit, well, too restrictive to you. You might want a design that deftly straddles many different design categories and comes up with its own understated, elegant, yet defiantly distinctive look. If all this resonates with you, you need to try out the I By Invicta Men’s 90242-003 Chronograph Watch.
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Overview & My Thoughts
Usually, the phrase ‘neither fish nor fowl’ is a phrase that brings uneasiness or awkwardness. Most people have grown used to a boring predictability in how they classify and organize the things they wear and the things 
they do, eat, say, or think. For many people, there is some sort of numbing assurance or comfort in predictability and routine. Well, if you have a personality that seeks to stand out from the rest of the crowd, you might want to check out Invicta’s I By Invicta. This timepiece defies easy and cheap classifications. It straddles many different designs and manages to produce a distinctive look that simply works. Make no mistake about it, going eclectic is often a recipe for design disaster. Well, the I By Invicta manages to pull it off. If you have a personality that prizes individuality, standing out from the crowd, and making your own way-let your individuality shine through with this timepiece. It isn’t for everyone-and that’s precisely the I By Invicta’s appeal.
90242-003 Style: Luxury watch with rugged and vintage elements
You know you’re dealing with a distinctive watch design when you see yourself picking and mashing a few different design and style classifications together. This is precisely the genius embodied by the I By Invicta. This watch manages to take hints of active sports watches, classic and elegant luxury watches, vintage watches from the 50s and 60s and, with that great Invicta imprint, produce something distinctively different. Well played!
Movement Type: Japanese Quartz
The big value proposition this timepiece brings to the table is that it enables you to truly look apart from other people and let your distinct personality shine out. Normally, such a project can cost quite a bit of money-especially if you are trying to pull that off with a Swiss-made unit. Well, the I By Invicta is made in Swiss workrooms but leverages the high quality and affordable pricing of Japanese quartz to bring a healthy dose of individualism to many male wrists in the United States without a steep price. Accessible individual styling. What’s not to respect?
Invicta 90242-003 Special Features: Water resistant
This watch doesn’t just resist water moisture, you can also withstand 50 bars of water pressure with this timepiece. This just proves that the I By Invicta active design elements isn’t just for show-there’s some water resistant technology behind the look.
If you want to try a different time piece look and you want your personality to shine out, you might want to check out the I By Invicta. It is for that relatively rare breed of man who is strong in his personality, in what he wants, and where he wants to go. It is definitely for people who are following their own distinct way forward without a thought to what everybody else is doing or thinks.
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